Women’s Aid to become temporary sponsor of ITV’s Loose Women
From Monday 11th May, Women’s Aid has been given the opportunity to take over the sponsorship for ITV1’s Loose Women to raise awareness of domestic abuse during the Covid-19 crisis.
Patron Mel B, who provides the voiceover for the sponsorship slots, said:
“Hello everybody. I am really proud to say that for the next few weeks Women’s Aid will be featured in the sponsorship slots on Loose Women. As Patron of Women’s Aid and as a survivor of an abusive relationship I am even more proud to say you will hear me on those slots letting others out there know Women’s Aid is there for them when they need help and support in desperate times. As a charity we are really grateful for the opportunity to raise awareness of domestic abuse during lockdown, where many women are trapped at home with their abusers and need help more than ever. They are waiting to support you.’”