Domestic abuse is everyone’s business
For Day 8 of our 16 Days of Activism blog series, The Kering Foundation shares how, through training with Women’s Aid, their employees are becoming advocates for domestic abuse prevention.
Advancing gender equality is a priority for Kering. Women account for 60% of our employees, 80% of our clients and 51% of the world’s population. They represent a powerful source of economic growth and social stability. Yet, around the world, women continue to suffer from inequality, injustice and indignity.
Appalled by the code of silence around this problem, Chairman and CEO of Kering and President of the Kering Foundation, François-Henri Pinault, encouraged a group-wide focus on women’s rights and dignity. Through a variety of annual campaigns, we raise awareness for women’s issues and urge active involvement by employees and customers alike.
The Kering Foundation chose to partner with Women’s Aid to continue this commitment.
Earlier this year, François-Henri Pinault and Polly Neate, Chief Executive of Women’s Aid, jointly signed a Charter to Prevent and Combat Domestic Violence. The new Charter is intended to raise awareness of domestic abuse amongst all UK-based Kering employees, and to enable them to become advocates for its prevention.
Research has shown that more than 1 in 10 victims of domestic violence choose to confide in a manager or colleague in the work place. Indeed in the UK, in any one year, more than 20% of employed women take time off work due to domestic violence, 20% of those have been absent for more than a month.
Our HR policy aims to make Kering the best place to work for women and it is therefore crucial that all employees are provided with the tools and information to properly support and guide those colleagues who choose to disclose and seek help.
The new partnership with Women’s Aid will engage 1,260 UK-based Kering employees in a 2-year training and awareness-raising programme. So far four Women’s Aid trainings on domestic violence have been implemented with employees in London and in Manchester.
Since the beginning of this ambitious and bold commitment in 2010, around 550 Kering employees have received training on prevention of domestic violence through similar partnerships in France, Italy and the UK. The feedback from our employees has so far been very enthusiastic, showing sincere willingness to take action and help prevent domestic violence. They have said:
“I’m confident I have the tools now to manage my staff if such a sensitive issue rises up.”
“I will definitely talk with my friends and family to convince them to implement such trainings within their own work place”
Reflecting on the Foundation’s work in this area so far François-Henri Pinault said: “During these past five years, significant progress has been made in fighting violence against women. However, there is still much more to accomplish. Let’s keep up the good work so that tomorrow women all over the globe can live safely and securely – in a world that is more respectful of their rights.”
How can Women’s Aid help my business?
Women’s Aid Consultancy Services
Could your organisation benefit from specialist consultancy services? It may be to do with training, policies & procedures, training needs analysis, or implementing new legislation. Our team of experts have a huge range of knowledge and skills and already work closely with HMIC, Police, Health, Local Authorities and Schools, supporting them in their domestic violence-related work.
Tailor Made Training
We can also respond to individual training needs of organisations and develop tailor-made packages of training to suit your learning requirements.
Please contact the us should you wish to discuss any opportunities or visit our National Training Centre website for more information:
Call: 0117 9447190 or email [email protected]
Kering is a growing group of high-profile, profitable brands that create apparel and accessories for the luxury and sport & lifestyle markets. They exist to help their customers look and feel good while making a positive contribution to people and the planet.
The Kering Foundation mobilises Kering employees, and develops partnerships with local and international NGOs to accompany female victims of violence via:
- Preventing violence: access to education, awareness raising on women’s rights
- Healing women: shelter, protection, care to women victims
- Empowering women: social and economic rehabilitation
About 16 Days
From 25th November, the International Day for the Elimination of Violence against Women, to 10th December, Human Rights Day, Women’s Aid will release a blog a day on our website, promoted via social media, encouraging people to take action and use their influence to help raise the status of women to a level where violence against them is no longer tolerated.