About the Award Winning ACTCampaign
We have launched a national domestic violence awareness campaign to ask everyone to ‘act until women and children are safe’– that is - admit domestic abuse is a problem, call it by its name and talk to someone about it .
The campaign uses head and shoulder portraits of famous female faces, made up to show the physical effects of domestic violence.
Poster packs of all the nine celebrity images from the campaign are now available to buy for only £3.50.
On 12th September 2007 Women’s Aid won the award for Campaigning Team of the Year at the Charity Times Gala Awards in London - for the ACT campaign.
View full press release (word doc)
View photos of the celebrities
View photos from the launch event at 11 Downing Street.
View FAQ's about the Celeb Campaign
Portraits by Rankin
Women photographed so far include Fiona Bruce, Anne-Marie Duff, Anna Friel, Jemma Kidd, Honor Blackman, Fay Ripley, Miquita Oliver, Fern Britton and Kate Thornton.
Our Chief Executive, Nicola Harwin said:
“We want this powerful campaign to raise awareness of domestic violence, to get people talking about it, to make those experiencing it to realise that they’re not alone, and to get everyone to do something to help.The women photographed for this campaign have all acted to help end abuse, and we hope these shocking images of famous faces will make people stop and think about this serious problem, which can wreck lives and causes physical and psychological harm in thousands of families. It is only by acting together that we can support abused women and children and send out the message that domestic violence will not be tolerated in our society.”
Our Ambassador Bill Ward said:
"The women who've taken part in this campaign have been very brave to show how they might look if they were on the receiving end of the physical effects of domestic violence. But for women actually experiencing domestic violence, very few people will see their injuries. I hope this campaign shows that domestic violence can happen to any woman, regardless of her age or background and that by speaking out against domestic violence we can all make a difference. As a man I also feel that it's important to stand up against domestic violence - this isn't just an issue for women but for everyone - we all have female relatives and friends who could be suffering in silence."
We would like to thank Grey London and Rankin for donating their services for free. We would also like to thank all the celebrities for taking part, and our media partners who have donated free media space.
Help us by sharing your story
We are currently looking for women who have been helped by Women’s Aid to help us to raise awareness of domestic violence. We are particularly looking for women who are willing to be identified and whose ex-partners have been convicted For more information contact us confidentially.
The ACT Campaign
ACT is the new campaign brand of Women's Aid:
Admit domestic violence is a problem
Call it by its name
Talk to someone